Needing a little color

Mantic has announced a partnership with Army Painter to produce and distribute Army Painter Kings of War paint sets.  Aimed at the beginning hobbyist, these are ten paints that you are most likely to use for a specific army.  The are coming out with four sets initially - Dwarfs, Greenskins, Ogres and Undead.  Each of these will retail for $29.99, and are being released in August.
Dwarf Paint Set
Greenskins Paint Set
Ogres Paint Set

Undead Paint Set
One of these isn't quite sufficient to get you started - there are still some basic colors needed for any army - so add in the Wargames starter set and you should be good to go.  Only $19.99, it included 10 basic colors and a brush.
Wargames starter paint set

Because it is all fun and games . . .